01. Problem Framing, Value Definition & Alignment
I work closely with leaders and teams to clarify the real problem before solutions are designed—aligning business objectives, people dynamics, customer value, and data signals so effort is spent where it actually matters.This includes deep experience in complex sales and value-based environments, where success depends on framing outcomes clearly, navigating competing priorities, and aligning diverse stakeholders around a shared definition of value. My approach helps teams move beyond surface-level requirements to address the underlying drivers of decisions, commitment, and long-term adoption.
02. System & Process Design
I design people, data, and operating systems that simplify complexity, reduce friction, and support better decision-making at scale—across internal operations and customer-facing commercial workflows.This work often includes organizational and operating model design; workforce analytics and decision frameworks; process design and automation; sales process architecture; value-selling frameworks; and enablement materials.The goal is always the same: build systems that are coherent, usable, and trusted—designed for how people actually work, sell, and make decisions, not how they’re supposed to in theory.
03. Implementation & Change
I support ideas through rollout, iteration, and adoption—guiding teams through change with clarity, empathy, and accountability so solutions become part of how work actually gets done.
This includes deploying new operating and sales processes, designing enablement that accelerates adoption, and coaching leaders through the behavioral shifts required to sustain change. Whether implementing an internal system or a new commercial motion, I focus on making change practical, measurable, and durable—so progress continues long after launch.
I start by clarifying the real problem.
Before tools, frameworks, or solutions, I focus on understanding what’s actually broken, who it affects, and why it matters. Clear problem definition saves time, money, and trust downstream.
I align people, data, and incentives early.
Good systems fail when they ignore how decisions are made in practice. I work with leaders and teams to align metrics, ownership, and incentives so the system supports—not fights—the work.
I design systems meant to be used.
Elegance matters, but usability matters more. I design processes and tools that fit how people actually work, not how they’re supposed to work on paper.
I stay involved through implementation.
Real impact happens after launch. I remain engaged through rollout, iteration, and adoption to ensure solutions stick and become part of day-to-day operations.

CASE STUDY
Workforce Analytics &
Staffing Intelligence at UPS
Do we have enough staffing for next week?
Where will we be short in 3–6 weeks?
Are we hiring enough to offset attrition?
What levers can we pull before issues become service failures?
Real-time visibility over historical summaries
Planned vs. actual headcount at every level
Leading indicators (hires, training throughput, attrition)
Clear visual signals for risk, gaps, and trend direction


Translating operational needs into measurable signals
Designing Power BI dashboards used by regional leadership
Creating standardized metrics across shifts and sites
Partnering with Talent Acquisition, HR, and Operations to ensure adoption
Live headcount vs. plan tracking by shift
6-week staffing forecasts with projected gaps
Hiring effectiveness metrics week-over-week
Applicant flow visibility (organic vs. sourced)
Training capacity constraints surfaced early